Each Generation seems to create subcultures of their own and sometimes it can be hard to relate to their wants and needs, especially when buying a gift.

Other generations grow up experiencing things that we have only heard of or are just beginning to understand.  Although we might not join in their passion for all things electronic and technological, we do want to give them something that they will appreciate and enjoy.

These days most music is downloaded via the internet, and an iTunes voucher or a credit at any similar online music and application store has replaced the record voucher we used to give.

Gen Y also seem to be more aware of their health and diet so a subscription or vouchers for home delivered organic produce or natural personal care product ranges are often well received.

There is a definite trend to move away from wine or confectionary related gifts, with more of a focus on vouchers for massage and alternative therapies and anything that promotes a cleaner, healthier lifestyle.

With more television cooking shows than ever, including reality shows like Master Chef, young people are encouraged to experiment more with their cooking.  Recipe books by celebrity chefs or spice and gourmet food baskets will tantalise their tastebuds.

Still on the cooking theme, good quality cookware or kitchen appliances or any nifty new kitchen gadget that you come across will also work, as would a bench-top herb garden or bean sprouting kit.

Books are still a popular choice for gifts, and there are many choices depending on the individual interests of the person you are buying for.

If you need a hand with gift shopping, call me.  Shopping with other people’s money is always a joy for this personal concierge!

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